New IMAs and Nifty 50 Delayed to Spring 2010

The Internet Marketing Attorney is pleased to announce that the oft-delayed IMA Reviews & Awards, and the newest edition of the Nifty 50 is set to debut in Spring '10, much later than originally scheduled. The 2010 awards will be the swan song for the IMAs and Nifty 50, marking a decade as the only objective resource for evaluating law firm web sites in the land. Once published (on a new web site platform), the outdated reviews will be removed from the web, although all of the Nifty 50 lists will remain online.

"The IMAs have been an incredible brand builder for me. However, in keeping with my 'platinum standard' of not building, selling or developing law firm web sites, it is also a difficult task to justify the dedication of time and resources to this voluntary endeavor," said Micah Buchdahl. "You can only say so much, and at 46, I'm entering 'senior citizen status' on the Internet. While I will continue to work with law firms every day on marketing efforts, I would prefer to spend my downtime with the family."

The IMA site, which continues to get tremendous traffic and response, will continue live through at least 2012.

What's New? What's Old?

As always, the largest 250 U.S. law firms will be reviewed, rated and ranked...whether you like it or not. There is no submission fee. No salesman will call. And, as always...please, no wagering. If you are a 250 firm, and are in the process of developing a new site, please contact the IMA, so that he may delay your review toward the end of the process. Because when it is over, it is over. You are also welcome to submit "pointers" about your site that may lend added-value to the review and perhaps land you in the Nifty 50.

Due simply to a lack of time (since no money changes hands and I have to eat), there will be a separate category highlighting some Small/Midsize and International Firm nominations. If you looked for the international rankings last time around, you did not find them because they were never completed. Historically, the vast interest in review reading has been of the 250 and the Nifty 50 list (which includes firms of all shapes and sizes).

You can not buy reviews. I do not sell web sites or web services. The IMAs are not a gimmick to sell you anything. Hopefully, you will learn something, and maybe have some fun along the way.

Any questions?

If you have any questions about the upcoming IMAs and Nifty 50, give me a shout. And, of course, you will feel free to disagree...