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Law Marketing & Ethics Program-- Available In-House and for Law Firm Retreats

An updated ethics CLE on law marketing issues, presented at the ABA Annual Meeting in Atlanta, and as part of the Pennsylvania Bar Institute's Ethics Potpourri in Philadephia and Pittsburgh is still available for in-house presentation at U.S. law firms.

Law Marketing & Ethics: Balancing Smart Business Development, Adhering to the Rules
In the twenty-seven years since Bates v. Arizona, law firm marketing has grown from whether or not to advertise in the yellow pages to committing millions of dollars annually toward business development. The trick for many is to do so in an effective, dignified, and ethical fashion.

Lawyers from solos to multi-office international firms are dedicating greater budgets, staffing and resources toward a goal of becoming better marketers. However, there continues to be a struggle by many to ensure adherence to state bar and ABA ethical rules and considerations.

In this one to three hour Ethics CLE program, learn about the rules and regulations that require the greatest attention and how to improve your marketing efforts without missteps. Discuss real-life examples and intriguing hypotheticals in this fast-paced entertaining course.

The topics covered in this program will include advertising, solicitation, Web sites and e-mail, multi-state issues, public relations, trade show participation and other areas of “marketing” concern for today’s practitioners.

For more information, contact Micah directly at (856) 234-4334 or online through HTMLawyers.



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